Plastic from the ocean to your feet
Adidas has joined forces with Parley for the Oceans to produce their first concept shoe made from reclaimed materials from the ocean. Hosted by the United Nations, on June 29 Adidas celebrated its partnership with the organization Parley for the Oceans and showcased the result of their collaboration: footwear made partially from waste materials salvaged from the seas. The ‘upper’ section of the sneakers are made from reclaimed and recycled yarns and filaments, retrieved from ocean waste and illegal nets by the Sea Shepherd after 110 days spent at sea tracking an illegal poaching vessel. The collaboration between Adidas and Parley for the Oceans does not stop there. It is […]
Drink your eel in Japan this summer
A Japanese company has created a limited-edition eel-flavored soda as a ‘refreshing’ summer treat. Produced by Kimura Inryou, a company based in Shizuoka Prefecture, which is famous for its unagi (eel), the drink is made of eel extract and bottles the salty, fishy, savory flavor of grilled, barbecue eel in a fizzy cola. The novelty drink will be sold at highway rest stops and gift shops throughout the prefecture and will also be made available at its online store for 200 JPY ($1.60 USD) as of July 21. Other eyebrow-raising soda flavors out of Japan include salty watermelon, curry and iced cucumber. Perhaps it will make for an interesting mixer… […]